Launch Presentation of the New Haval H9
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Customer
ADM Jizzakh
Date and place
August 15, 2025, Tashkent
Number of guests
100-200
To highlight the brand’s spirit, we transformed a city park into a unique space, completely reimagining its perception. Thirty tons of stones were brought in to create an authentic atmosphere, with both decorative and functional zones carefully designed, and every activity refined down to the smallest detail. Guests were not just observers — they became part of the storyline, experiencing the automotive theme through interactive formats. The final highlight was a test drive that proved even ordinary asphalt roads can turn into a full-fledged track for drive and emotions. The project combined striking visual impact, immersive engagement, and engineering precision, making the event a vivid example of experiential event marketing at its best.